(p. A13) Theories of innovation and entrepreneurship have always yo-yoed between two basic ideas. First, that it’s all about the single brilliant individual and his eureka moment that changes the world. Second, that it’s about networks, collaboration and context. The truth, as in all such philosophical dogfights, is somewhere in between. But that does not stop the bickering. This controversy blew up in a political context during the 2012 presidential election, when President Obama used an ill-chosen set of words (“you didn’t build that”) to suggest that government and society had a role in creating the setting for entrepreneurs to flourish, and Republicans berated him for denigrating the rugged individualists of American enterprise.
Through a series of elegant books about the history of technological innovation, Steven Johnson has become one of the most persuasive advocates for the role of collaboration in innovation. His latest, “How We Got to Now,” accompanies a PBS series on what he calls the “six innovations that made the modern world.” The six are detailed in chapters titled “Glass,” “Cold,” “Sound,” “Clean,” “Time” and “Light.” Mr. Johnson’s method is to start with a single innovation and then hopscotch through history to illuminate its vast and often unintended consequences.
For the full review, see:
PHILIP DELVES BROUGHTON. “BOOKSHELF; Unintended Consequences; Gutenberg’s printing press sparked a revolution in lens-making, which led to eyeglasses, microscopes and, yes, the selfie.” The Wall Street Journal (Tues., Sept. 30, 2014): A13.
(Note: ellipses added.)
(Note: the online version of the review has the date Sept. 29, 2014, and has the title “BOOKSHELF; Book Review: ‘How We Got to Now’ by Steven Johnson; Gutenberg’s printing press sparked a revolution in lens-making, which led to eyeglasses, microscopes and, yes, the selfie.” )
The book under review, is:
Johnson, Steven. How We Got to Now: Six Innovations That Made the Modern World. New York: Riverhead Books, 2014.