Category: Technology

In the United States “Innovation” Became a Positive Word

(p. 198) “All advances in science were proscribed as innovations.” Jefferson is using the older, negative sense of the word “innovation” here: a new development that threatened the existing order in a detrimental way. (The change in the valence of the word over the next century is one measure of society’s shifting relationship to progress.) But that regressive age was now over, and Priestley–the most forward-thinking mind of his generation–could now consider himself fully at home:

Our countrymen have recovered from the alarm into which art and industry had thrown them: science and honesty are replaced on their high ground, and you, my dear Sir, as their great apostle, are on its pinnacle. It is with heartfelt satisfaction that in the first moments of my public action, I can hail you with welcome to our land, tender to you the homage of its respect and esteem, cover you under the protection of those laws which were made for the wise and good like you, and disdain the legitimacy of that libel on legislation which under the form of a law was for some time placed among them.

Perhaps inspired by the legendary optimism of Priestley himself, Jefferson then added some of the most stirringly hopeful words that he ever put to paper:

(p. 199) As the storm is now subsiding, and the horizon becoming serene, it is pleasant to consider the phenomenon with attention. We can no longer say there is nothing new under the sun. For this whole chapter in the history of man is new. The great extent of our Republic is new. Its sparse habitation is new. The mighty wave of public opinion which has rolled over it is new. But the most pleasing novelty is, it’s so quietly subsiding over such an extent of surface to its true level again. The order and good sense displayed in this recovery from delusion, and in the momentous crisis which lately arose, really bespeak a strength of character in our nation which augurs well for the duration of our Republic; and I am much better satisfied now of it’s stability than I was before it was tried.

Source:
Johnson, Steven. The Invention of Air: A Story of Science, Faith, Revolution, and the Birth of America. New York: Riverhead Books, 2008.

An Environment Where Long-Term Hunches Could Thrive

An environment in which long-term hunches can be pursued, is important not just to science and invention. I speculate that it is also important to entrepreneurship.

(p. 74) If great ideas usually arrive in fragments, a partial cluster of neurons, then part of the secret to having great ideas lies in creating a working environment where those fragments are nurtured and sustained over time. This obviously poses some difficulty in modern work environments, with deadlines and quarterly reports and annual job reviews. (The typical middle manager doesn’t respond favorably to news that an employee has a hunch about something that probably won’t see results for twenty years.) But Priestley had created an environment for himself where those long-term hunches could thrive with almost no pressure, and his habit of simultaneously writing multiple documents (on multiple topics) kept the fragments alive in his mind over the decades. In the final pages of his memoirs, he mentions a lifelong habit of writing down “as soon as possible, every thing I wish not to forget.”

Source:
Johnson, Steven. The Invention of Air: A Story of Science, Faith, Revolution, and the Birth of America. New York: Riverhead Books, 2008.

More Accurate Measurements Reveal Previously Undetected Anomalies

(p. 69) This is a standard pattern in the history of science: when tools for measuring increase their precision by orders of magnitude, new paradigms often emerge, because the newfound accuracy reveals anomalies that had gone undetected. One of the crucial benefits of increasing the accuracy of scales is that it suddenly became possible to measure things that had almost no weight. Black’s discovery of fixed air, and its perplexing mixture with common air, would have been impossible without the state-of-the-art scales he employed in his experiments. The whole inquiry had begun when Black heated a quantity of white magnesia, and discovered that it lost a minuscule amount of weight in the process–a difference that would have been imperceptible using older scales. The shift in weight suggested that something was escaping from the magnesia into the air. By then running comparable experiments, heating a wide array of substances, Black was able to accurately determine the weight of carbon dioxide, and consequently prove the existence of the gas. It weighs, therefore it is.

Source:
Johnson, Steven. The Invention of Air: A Story of Science, Faith, Revolution, and the Birth of America. New York: Riverhead Books, 2008.

Magdeburg Sphere Let Scientists “See” the Vacuum

(p. 68) When we think of technological advances powering scientific discovery, the image that conventionally comes to mind is a specifically visual one: tools that expand the range of our vision, that let us literally see the object of study with new clarity, or peer into new levels of the very distant, the very small. Think of the impact that the telescope had on early physics, or the microscope on bacteriology. But new ways of seeing are not always crucial to discovery. The air pump didn’t allow you to see the vacuum, because of course there was nothing to see: but it did allow you to see it indirectly, in the force that held the Magdeburg Sphere together despite all that horsepower.

Source:
Johnson, Steven. The Invention of Air: A Story of Science, Faith, Revolution, and the Birth of America. New York: Riverhead Books, 2008.

Most Great Inventors Were Blessed with Leisure Time

(p. 49) With his wife running the household and tending to their four-year-old daughter, Sally, Priestley simply had more time on his hands to explore, invent, and write. Priestley was retracing a pattern that Franklin had originally carved two decades before, when he handed over day-to-day operation of his printing business to his foreman, David Hall, in 1748 and then spent the next three years transforming the science of electricity. Necessity may be the mother of invention, but most of the great inventors were blessed with something else: leisure time.

Source:
Johnson, Steven. The Invention of Air: A Story of Science, Faith, Revolution, and the Birth of America. New York: Riverhead Books, 2008.

World Astonished that an American Tradesman Tamed Lightning

(p. 24) Within five years of his speculative note to Collinson, lightning rods had become a common sight on church steeples throughout Europe and America. Franklin’s biographer Carl Van Doren aptly describes the astonishment that greeted these events around the world: “A man in Philadelphia in America, bred a tradesman, remote from the learned world, had hit upon a secret which enabled him, and other men, to catch and tame the lightning, so dread that it was still mythological.”

Source:
Johnson, Steven. The Invention of Air: A Story of Science, Faith, Revolution, and the Birth of America. New York: Riverhead Books, 2008.

Steven Johnson’s The Invention of Air

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Source of book image: http://stevenberlinjohnson.typepad.com/photos/uncategorized/2008/09/10/invention_final_81908.jpg

Steven Johnson’s The Ghost Map, about the determined entrepreneurial detective work that uncovered the cause of cholera, is one of my all-time favorite books, so I am now in the mode of reading everything else that Steven Johnson has written, or will write.
The most recent book, The Invention of Air, is not as spectacular as The Ghost Map, but is well-written on a thought-provoking topic. It focuses on Joseph Priestley’s role in the American Revolution. Priestley is best known as an early chemist, but Johnson paints him as a poly-math whose science was of a piece with his philosophy, politics and his religion.
Johnson’s broader point is that for many of the founding fathers, science was not a compartment of their lives, but part of the whole cloth (hey, it’s my blog, so I can mix as many metaphors as I want to).
And the neat bottom line is that Priestley’s method of science (and polity) is the same broadly empirical/experimental/entrepreneurial method that usually leads to truth and progress.
Along the way, Johnson makes many amusing and thought-provoking observations, such as the paragraphs devoted to his coffee-house theory of the enlightenment. (You see, coffee makes for clearer thinking than beer.)

The book:
Johnson, Steven. The Invention of Air: A Story of Science, Faith, Revolution, and the Birth of America. New York: Riverhead Books, 2008.

Congress Blocked Navy’s Grab of Radio Airwaves

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Source of book image: online version of the WSJ review quoted and cited below.

(p. A15) “Hello Everybody!” is at its most valuable when it chronicles the early regulatory fights over the new medium. In the days after World War I, the Navy pushed hard for control of all “wireless” facilities, which were then used primarily used for point-to-point messaging. If the admirals had succeeded in that grab, which was blocked by Congress, the advent of broadcast radio would no doubt have been delayed and the industry might have developed more along the lines of European radio, with a great deal of government control.

For the full review, see:
RANDALL BLOOMQUIST. “”Bookshelf; A Journey Across the Dial.” The Wall Street Journal (Thurs., OCTOBER 9, 2008): A15.

The reference to the book under review, is:
Rudel, Anthony. Hello, Everybody! Orlando, FL: Houghton Mifflin Harcourt Publishing Company, 2008.

Inventors Move from Declining Industries to New, Expanding Industries

Petra Moser’s comments (see below) about inventors applying similar ideas to different industries seem complementary to Burke’s emphasis on the importance of serendipitous “connections.” An inventor exposing herself to many industries’ problems and products, would be more likely to see additional applications for inventions originally developed for another industry.

(p. 3) By some logic, there is no earthly reason why bicycles should still exist.

They are a quaint, 19th-century invention, originally designed to get someone from point A to point B. Today there are much faster, far less labor-intensive modes of transportation. And yet hopeful children still beg for them for Christmas, healthful adults still ride them to work, and daring teenagers still vault them down courthouse steps. The bicycle industry has faced its share of disruptive technologies, and it has repeatedly risen from the ashes.
. . .
“Much of the history of the ‘American system of manufacturing’ is the story of inventors moving from a declining industry to a new expanding industry,” says Petra Moser, an economic historian at Stanford who studies innovation. “Inventors take their skills with them.”
Gun makers learned to make revolvers with interchangeable parts in the mid-19th century, Ms. Moser says. Then those companies (and some former employees, striking out on their own) applied those techniques to sewing machines when demand for guns slackened. Later, sewing machine manufacturers began making woodworking machinery, bicycles, cars and finally trucks.
. . .
Meanwhile, we’ve already seen some of the “destruction” half of Joseph Schumpeter’s famous “creative destruction” paradigm, with many newspapers cutting staff and other production costs. Unfortunately for newspapers, historians say, the survivors in previous industries facing major technological challenges were usually individual companies that adapted, rather than an entire industry. So a bigger shakeout may yet come.
But perhaps the destruction will lead to more creativity. Perhaps the people we now know as journalists — or, for that matter, autoworkers — will find ways to innovate elsewhere, just as, over a century ago, gun makers laid down their weapons and broke out the needle and thread. That is, after all, the American creative legacy: making innovation seem as easy as, well, riding a bike.

For the full commentary, see:
CATHERINE RAMPELL. “Ideas & Trends; How Industries Survive Change. If They Do.” The New York Times, Week in Review Section (Sun., November 15, 2008): 3.
(Note: ellipses added.)

Older Technologies Sometimes Regain the Lead Over Newer Ones

(p. R8) Innovation occurs almost constantly at the level of design and components, absorbing companies’ attention as they look for ways to best their competitors. Platform innovations are less frequent. But when they do occur, they have the potential to transform markets, not just give an edge to one competitor.

One great danger to companies is to be so immersed in design and component innovation that they miss out on a platform innovation. For example, while Sony Corp. focused in the 1990s on improving its CRT television sets, a market it dominated, rival Samsung Electronics Co. invested heavily in flat-screen LCD TVs. As the market for LCD TVs grew, Sony fell behind its rivals and ended up entering into a joint venture with Samsung to build liquid-crystal displays.

Innovation’s Messy Paths
Another mistake to avoid is to assume that all technologies follow a standard progression.
The conventional wisdom is that the performance of any technology is initially low, then improves rapidly after some breakthrough, and ultimately levels out in maturity. A new technology’s performance supposedly starts below that of the established technology, surpasses it after the breakthrough is achieved, and then remains superior until the next big thing comes along. Literature on the subject has encouraged managers to embrace a new technology once it begins to show rapid improvement, and to abandon the old technology because it is destined to become obsolete.
However, our analysis of several markets shows that technological evolution is much messier than this simple pattern. For instance, new technologies sometimes enter the market with better performance than the existing technology, only to fall behind at some point before later regaining the lead. That’s the case in the market for external lighting. When gas-discharge lighting, which is used in fluorescent tubes, was introduced around 1930, it was brighter per watt than the existing arc-discharge lighting, which is used in many street lamps, and it maintained that superiority for some 40 years, until improvements in arc-discharge lighting made it the brightest per watt again. Then, in 1980, gas discharge made its biggest jump in performance so far, again surpassing arc discharge in brightness per watt. Both technologies have gone through several long periods of stagnation followed by sharp improvements in performance.
When one technology is growing rapidly, it’s easy to get caught up in the hype and overinvest in it. However, the unpredictability and impermanence that we found in this and other markets suggests that companies should consider investing in, or at least monitoring, a portfolio of technologies, so they aren’t blindsided by a sudden improvement in one or another.
Consider the competition between ink-jet and laser technology in the printer market. When the two technologies were introduced in the mid-1980s, laser was far superior to ink-jet in resolution. Ink-jet quickly caught up, but didn’t surpass laser’s resolution. Then, in the mid-1990s, laser again took a significant lead. But ink-jet surpassed laser in resolution in 1997 and has maintained that edge. All the while, printer maker Hewlett-Packard Co. continued to sell both ink-jet and laser printers, putting itself in the best position to succeed in a shifting market

.

For the full story, see:
GERARD J. TELLIS and ASHISH SOOD. “Innovation; How to Back the Right Technology; When trying to decide where to place their bets, companies often make three fundamental mistakes.” Wall Street Journal (Mon., DECEMBER 14, 2008): R8.