Books – Page 75 – artdiamondblog.com

With iTunes, Apple Leapfrogged CD Burners (a Boat Apple Had Missed)

Is the example sketched below, and in a previous entry, a case of a first mover disadvantage? Or is it simply a case of a lucky or wise bounce-back from a genuine mistake?

(p. 382) . . . [Job’s] angry insistence that the iMac get rid of its tray disk drive and use instead a more elegant slot drive meant that it could not include the first CD burners, which were initially made for the tray format. “We kind of missed the boat on that,” he recalled. “So we needed to catch up real fast.” The mark of an innovative company is not only that it comes up with new ideas first, but also that it knows how to leapfrog when it finds itself behind.

Source:
Isaacson, Walter. Steve Jobs. New York: Simon & Schuster, 2011.
(Note: ellipsis and bracketed “Job’s” added.)

Harvard University Press Dropped Watson’s “The Double Helix” as Too Controversial

“Partners; James D. Watson, left, with Francis Crick and their model of part of a DNA molecule in 1953. Crick did not like Dr. Watson’s book at first.” Source of caption: print version of the NYT article quoted and cited below. Source of photo: online version of the NYT article quoted and cited below.

(p. D2) Anyone seeking to understand modern biology and genomics could do much worse than start with the discovery of the structure of DNA, on which almost everything else is based. The classic account of the discovery, “The Double Helix,” by James D. Watson, was first published in 1968 and has now been reissued in an annotated and illustrated edition.
. . .
An appendix makes it clear how close “The Double Helix” came to being suppressed. Dr. Watson sent the manuscript to many of the central players, inviting their comments on its accuracy. Harvard University Press had accepted it for publication, but the Harvard authorities came to feel it was too hot a potato and dropped it.
Atheneum Publishers, which picked it up, requested a blander title — previous versions had included “Honest Jim” and “Base Pairs.” The latter — referring to the paired sets of chemical bases that form the steps in the double helix, and by extension to the two discoverers — gave particular offense to Crick, who failed to see why he should be considered base. Atheneum’s lawyers then tried to make the text inoffensive to the many possible litigants.
But Dr. Watson was able to resist many changes. He had cannily persuaded Bragg to write a foreword, and this endorsement from an establishment figure provided sufficient protection for the book to be published. It proceeded to sell more than a million copies.

For the full review, see:
NICHOLAS WADE. “BOOKS ON SCIENCE; Twists in the Tale of the Great DNA Discovery.” The New York Times (Tues., November 13, 2012): D2.
(Note: ellipsis added.)
(Note: the online version of the review has the date November 12, 2012.)

The annotated version of the Watson book is:
Watson, James D. The Annotated and Illustrated Double Helix. New York: Simon & Schuster, 2012.

Apple “Finding a Way to Leapfrog Over Its Competitors”

Isaacson says Jobs wanted two refinements in the iMac. One was new colors. The other is discussed below.
I am not sure what to make of this episode. Is Isaacson suggesting that it was good for Apple that Jobs made a mistake on the type of CD hardware to put in the iMac? That this added constraint “would then force Apple to be imaginative and bold”?
Or is the moral that good people who make a lot of quick decisions, make mistakes, sometimes big mistakes, and that Jobs found a way to bounce back from this one?

(p. 356) There was one other important refinement that Jobs wanted for the iMac: getting rid of that detested CD tray. “I’d seen a slot-load drive on a very high-end Sony stereo,” he said, “so I went to the drive manufacturers and got them to do a slot-load drive for us for the version of the iMac we did nine months later.” Rubinstein tried to argue him out of the change. He predicted that new drives would come along that could burn music onto CDs rather than merely play them, and they would be available in tray form before they were made to work in slots. “If you go to slots, you will always be behind on the technology,” Rubinstein argued.

“I don’t care, that’s what I want,” Jobs snapped back. They were having lunch at a sushi bar in San Francisco, and Jobs insisted that they continue the conversation over a walk. “I want you to do the slot-load drive for me as a personal favor,” Jobs asked. Rubinstein agreed, of course, but he turned out to be right. Panasonic came out with a CD drive that could rip and burn music, and it was available first for computers that had old-fashioned tray loaders. The effects of this (p. 357) would ripple over the next few years: It would cause Apple to be slow in catering to users who wanted to rip and burn their own music, but that would then force
Apple to be imaginative and bold in finding a way to leapfrog over its competitors when Jobs finally realized that he had to get into the music market.

Source:
Isaacson, Walter. Steve Jobs. New York: Simon & Schuster, 2011.

“Think Profit”

(p. 339) At the January 1998 San Francisco Macworld, Jobs took the stage where Amelio had bombed a year earlier. He sported a full beard and a leather jacket as he touted the new product strategy. And for the first time he ended the presentation with a phrase that he would make his signature coda: “Oh, and one more thing . . .” This time the “one more thing” was “Think Profit.” When he said those words, the crowd erupted in applause. After two years of staggering losses, Apple had enjoyed a profitable quarter, making $45 million. For the full fiscal year of 1998, it would turn in a $309 million profit. Jobs was back, and so was Apple.

Source:
Isaacson, Walter. Steve Jobs. New York: Simon & Schuster, 2011.
(Note: ellipsis in original.)

Jobs Laid Off 3,000 from Apple to Save It from Bankruptcy

(p. 339) In his first year back, Jobs laid off more than three thousand people, which salvaged the company’s balance sheet. For the fiscal year that ended when Jobs became interim CEO in September 1997, Apple lost $1.04 billion. “We were less than ninety days from being insolvent,” he recalled.

Source:
Isaacson, Walter. Steve Jobs. New York: Simon & Schuster, 2011.

“The Arpanet Was Not an Internet”

“Xerox PARC headquarters.” Source of caption and photo: online version of the WSJ article quoted and cited below.

(p. A11) A telling moment in the presidential race came recently when Barack Obama said: “If you’ve got a business, you didn’t build that. Somebody else made that happen.” He justified elevating bureaucrats over entrepreneurs by referring to bridges and roads, adding: “The Internet didn’t get invented on its own. Government research created the Internet so that all companies could make money off the Internet.”
. . .
Robert Taylor, who ran the ARPA program in the 1960s, sent an email to fellow technologists in 2004 setting the record straight: “The creation of the Arpanet was not motivated by considerations of war. The Arpanet was not an Internet. An Internet is a connection between two or more computer networks.”
If the government didn’t invent the Internet, who did? Vinton Cerf developed the TCP/IP protocol, the Internet’s backbone, and Tim Berners-Lee gets credit for hyperlinks.
But full credit goes to the company where Mr. Taylor worked after leaving ARPA: Xerox. It was at the Xerox PARC labs in Silicon Valley in the 1970s that the Ethernet was developed to link different computer networks. Researchers there also developed the first personal computer (the Xerox Alto) and the graphical user interface that still drives computer usage today.
According to a book about Xerox PARC, “Dealers of Lightning” (by Michael Hiltzik), its top researchers realized they couldn’t wait for the government to connect different networks, so would have to do it themselves. “We have a more immediate problem than they do,” Robert Metcalfe told his colleague John Shoch in 1973. “We have more networks than they do.” Mr. Shoch later recalled that ARPA staffers “were working under government funding and university contracts. They had contract administrators . . . and all that slow, lugubrious behavior to contend with.”

For the full commentary, see:
Gordon Crovitz. “INFORMATION AGE; Who Really Invented the Internet?” The Wall Street Journal (Mon., July 23, 2012): A11.
(Note: ellipsis between paragraphs was added; ellipsis internal to last paragraph was in original.)
(Note: the online version of the commentary has the date July 22, 2012.)

I read the Hiltzik book several years ago, and my memory of it is not sharp, but I remember thinking that it was a useful book:
Hiltzik, Michael A. Dealers of Lightning: Xerox PARC and the Dawn of the Computer Age. New York: HarperBusiness, 1999.

“The People Who Are Crazy Enough to Think They Can Change the World Are the Ones Who Do”

(p. 329) . . . those who could stand up to Jobs, including Clow and his teammates Ken Segall and Craig Tanimoto, were able to work with him to create a tone poem that he liked. In its original sixty-second version it read:

Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world are the ones who do.

Source:
Isaacson, Walter. Steve Jobs. New York: Simon & Schuster, 2011.
(Note: ellipsis added.)

Williams Made Providence a Sanctuary for the Persecuted

Source of book image: http://d.gr-assets.com/books/1320716933l/11797348.jpg

I have not yet read Barry’s book on Roger Williams, but I did enjoy and learn from his earlier The Great Influenza book.

(p. 12) Williams struck overland, through snow and bitter cold, “wch I feele yet,” he reminisced later in life. He survived because he had help. “The ravens fed me in the wilderness,” he said, comparing himself to the scriptural prophets sustained by bird-borne morsels, though his “ravens” were Indians. With their assistance, he reached the upper bend of a bay that would be named for its inhabitants, the Narragansett. There, Williams bought land from its native proprietors and established a settlement he called Providence, to honor the divine assistance given to him and other Christians on their flights from persecution.
. . .
Next, Williams refused to take an oath of fidelity to Massachusetts, on the grounds that anything sworn in God’s name for worldly purposes was corrupt.
The authorities in Massachusetts were so outraged that having failed to arrest Williams, they tried to obliterate his new settlement. He went back to England to get a charter to protect his colony on his own terms: with a “hedge or wall of Separation between the Garden of the Church and the Wildernes of the world.” In several publications, he argued that the individual conscience should not — could not — be governed, let alone persecuted. If God was the ultimate punisher of sin, it was impious for humans to assume his authority. And it was “directly contrary to the nature of Christ Jesus . . . that throats of men should be torne out for his sake.”
Barry shows how controversial these beliefs were at the time, and in this way reinforces the standard image of Williams as an early proponent of liberty of conscience.

For the full review, see:
JOYCE E. CHAPLIN. “Errand in the Wilderness.” The New York Times Book Review (Sun., May 26, 2012): 12.
(Note: ellipsis between paragraphs was added; ellipsis internal to quotation was in original.)
(Note: the online version of the review has the date May 25, 2012 and has the title “Roger Williams: The Great Separationist.”)

The book being reviewed, is:
Barry, John M. Roger Williams and the Creation of the American Soul: Church, State, and the Birth of Liberty. New York: Viking Adult, 2012.

Ellison and Jobs on Money

(p. 299) . . . Jobs and his family went to Hawaii for Christmas vacation. Larry Ellison was also there, as he had been the year (p. 300) before. “You know, Larry, I think I’ve found a way for me to get back into Apple and get control of it without you having to buy it,” Jobs said as they walked along the shore. Ellison recalled, “He explained his strategy, which was getting Apple to buy NeXT, then he would go on the board and be one step away from being CEO.” Ellison thought that Jobs was missing a key point. “But Steve, there’s one thing I don’t understand,” he said. “If we don’t buy the company, how can we make any money?” It was a reminder of how different their desires were. Jobs put his hand on Ellison’s left shoulder, pulled him so close that their noses almost touched, and said, “Larry, this is why it’s really important that I’m your friend. You don’t need any more money.”
Ellison recalled that his own answer was almost a whine: “Well, I may not need the money, but why should some fund manager at Fidelity get the money? Why should someone else get it? Why shouldn’t it be us?”
“I think if I went back to Apple, and I didn’t own any of Apple, and you didn’t own any of Apple, I’d have the moral high ground,” Jobs replied.
“Steve, that’s really expensive real estate, this moral high ground,” said Ellison. “Look, Steve, you’re my best friend, and Apple is your company. I’ll do whatever you want.”

Source:
Isaacson, Walter. Steve Jobs. New York: Simon & Schuster, 2011.
(Note: ellipsis added.)

Chernobyl May Have Caused No Long-Term Increase in Cancer

Source of book image: http://luxuryreading.com/wp-content/uploads/2012/07/9781605294452.jpg

(p. C11) . . . Andrew Blackwell, a journalist and self-described “sensitive, eco-friendly liberal,” deserves praise for producing an environmentalist book that avoids the usual hyperventilation, upending stubborn myths with prosaic facts.
. . .
His Geiger counter convulses on a visit to the abandoned areas around Chernobyl, but Mr. Blackwell reacts soberly. While the initial disaster provoked a justifiable public panic, it also inspired scare-mongering from groups like Greenpeace, which claimed that the fallout would cause 270,000 cancer cases. He points to a study commissioned by the United Nations concluding that, after an initial spike in thyroid cancer, “no measurable increase has yet been demonstrated in the region’s cancer rates.” The author is also sure to irritate certain readers with the claim that “paradoxically, perversely, the accident may have actually been good” for the local environment, since the evacuation created an accidentally verdant nature reserve.

For the full review, see:
MICHAEL C. MOYNIHAN. “A Guided Tour of Catastrophe” The Wall Street Journal (Sat., May 26, 2012): C11.
(Note: ellipses added.)
(Note: the online version of the review has the date May 25, 2012.)

The book being reviewed, is:
Blackwell, Andrew. Visit Sunny Chernobyl: And Other Adventures in the World’s Most Polluted Places. New York: Rodale Books, 2012.