Bose Leapfrogs the Competition in Defense of Your Peace and Quiet

BoseQuietComfort15.jpg“The Bose QuietComfort 15 has refined circuitry and redesigned earcaps.” Source of caption: print version of the NYT article quoted and cited below. Source of photo: online version of the NYT article quoted and cited below.

(p. B8) . . . , if your sales are getting eaten alive by cheaper rivals, and you don’t want to play the price game, you have only one option: play leapfrog. Make your gadget so much better than the me-toos that people will be willing to pay your premium once again.

That’s the idea behind Bose’s new QuietComfort 15 model ($300), which replaces the QuietComfort 2.
. . .
First, the QC15 model really, truly does advance the art of noise cancellation — big time. The QC 2 headphones and my Panasonics cut the airplane roar by half. But the 15 reduced it by, say, 85 percent, leaving only a distant, whispery whoosh to remind you that you’re in an aluminum tube 39,000 feet up in the air. Taking them off after a while, as you’ll want to do because your ears get sweaty, is like walking into a rock concert when you’ve been outside the building.

For the full story, see:
DAVID POGUE. “State of the Art; Ho Ho Ho? You Won’t Hear a Thing.” The New York Times (Thurs., December 3, 2009): B1 & B8.
(Note: the online version of the article is “State of the Art; Bose’s Latest Headphones Can Quell the Clangor” and is dated December 2, 2009.)
(Note: ellipses added.)

Heart Disease Is Not Just a Malady of Modern Societies, But “Is Part of the Human Condition”

MummyScanHeartDisease2009-12-21.jpg“Scientists scanned 20 mummies, and examined scans of two more, for the study.” Source of caption and photo: online version of the WSJ article quoted and cited below.

(p. A5) ORLANDO, Fla. — Researchers said they found evidence of hardening of the arteries in Egyptian mummies dating as far back as 3,500 years, challenging longstanding assumptions that cardiovascular disease is mainly a malady of modern societies.

A team of heart-imaging experts and Egyptologists examined 22 mummies from the Egyptian National Museum of Antiquities in Cairo in a CT scanning machine, looking for evidence of calcium buildup that could indicate vascular disease.
They were able to identify the hearts, arteries or both in 16 of the mummies, nine of whom had deposits of calcification. An analysis determined the deposits were either definite or probable evidence of atherosclerosis, the condition that leads to heart attacks and strokes.
“Not only do we have atherosclerosis now, it was prevalent as long as 3,500 years ago,” said Gregory Thomas, a cardiologist and imaging specialist at University of California, Irvine, who was principal investigator of the study. “It is part of the human condition.”
The research was presented Tuesday at the American Heart Association scientific meeting here. A report is also scheduled to appear in Wednesday’s issue of the Journal of the American Medical Association.

For the full story, see:
RON WINSLOW. “Heart Disease Found in Egyptian Mummies.” The Wall Street Journal (Weds., NOVEMBER 18, 2009): A5.
(Note: the online version of the article has a date of NOVEMBER 19, 2009 and is titled “Heart Disease Found in Egyptian Mummies.”)

Entrepreneurial Innovation Comes from Diverse Outsiders Rather than Establishments

(p. 113) Firms that win by the curve of mind often abandon it when they establish themselves in the world of matter. They fight to preserve the value of their material investments in plant and equipment that embody the ideas and experience of their early years of success. They begin to exalt expertise and old knowledge, rights and reputation, over the constant learning and experience of innovative capitalism. They get fat.

A fat cat drifting off the curve, however, is a sitting duck for new nations and companies getting on it. The curve of mind thus tends to favor outsiders over establishments of all kinds. At the capitalist ball, the blood is seldom blue or the money rarely seasoned. Microcosmic technologies are no exception. Capitalism’s most lavish display, the microcosm, is no respecter of persons.
The United States did not enter the microcosm through the portals of the Ivy League, with Brooks Brothers suits, gentleman Cs, and warbling society wives. Few people who think they are in already can summon the energies to break in. From immigrants and outcasts, street toughs and science wonks, nerds and boffins, the bearded and the beer-bellied, the tacky and uptight, and sometimes weird, the born again and born yesterday, with Adam’s apples bobbing, psyches (p. 114) throbbing, and acne galore, the fraternity of the pizza breakfast, the Ferrari dream, the silicon truth, the midnight modem, and the seventy-hour week, from dirt farms and redneck shanties, trailer parks and Levittowns, in a rainbow parade of all colors and wavelengths, of the hyperneat and the sty high, the crewcut and khaki, the pony-tailed and punk, accented from Britain and Madras, from Israel and Malaya, from Paris and Parris Island, from Iowa and Havana, from Brooklyn and Boise and Belgrade and Vienna and Vietnam, from the coarse fanaticism and desperation, ambition and hunger, genius and sweat of the outsider, the downtrodden, the banished, and the bullied come most of the progress in the world and in Silicon Valley.

Source:

Gilder, George. Microcosm: The Quantum Revolution in Economics and Technology. Paperback ed. New York: Touchstone, 1990.

“When the Sons of the Communists Themselves Wanted to Become Capitalists and Entrepreneurs”

JanicekJosefPlasticPeople2009-12-19.jpg“Josef Janicek, 61, was on the keyboard for a concert in Prague last week by the band Plastic People of the Universe.” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. A10) PRAGUE — It has been called the Velvet Revolution, a revolution so velvety that not a single bullet was fired.

But the largely peaceful overthrow of four decades of Communism in Czechoslovakia that kicked off on Nov. 17, 1989, can also be linked decades earlier to a Velvet Underground-inspired rock band called the Plastic People of the Universe. Band members donned satin togas, painted their faces with lurid colors and wrote wild, sometimes angry, incendiary songs.
It was their refusal to cut their long, dank hair; their willingness to brave prison cells rather than alter their darkly subversive lyrics (“peace, peace, peace, just like toilet paper!”); and their talent for tapping into a generation’s collective despair that helped change the future direction of a nation.
“We were unwilling heroes who just wanted to play rock ‘n’ roll,” said Josef Janicek, 61, the band’s doughy-faced keyboard player, who bears a striking resemblance to John Lennon and still sports the grungy look that once helped get him arrested. “The Bolsheviks understood that culture and music has a strong influence on people, and our refusal to compromise drove them insane.”
. . .
In 1970, the Communist government revoked the license for the Plastics to perform in public, forcing the band to go underground. In February 1976, the Plastic People organized a music festival in the small town of Bojanovice — dubbed “Magor’s Wedding” — featuring 13 other bands. One month later, the police set out to silence the musical rebels, arresting dozens. Mr. Janicek was jailed for six months; Mr. Jirous and other band members got longer sentences.
Mr. Havel, already a leading dissident, was irate. The trial of the Plastic People that soon followed became a cause célèbre.
Looking back on the Velvet Revolution they helped inspire, however indirectly, Mr. Janicek recalled that on Nov. 17, 1989, the day of mass demonstrations, he was in a pub nursing a beer. He argued that the revolution had been an evolution, fomented by the loosening of Communism’s grip under Mikhail Gorbachev and the overwhelming frustration of ordinary people with their grim, everyday lives. “The Bolsheviks knew the game was up,” he said, “when the sons of the Communists themselves wanted to become capitalists and entrepreneurs.”

For the full story, see:
DAN BILEFSKY. “Czechs’ Velvet Revolution Paved by Plastic People.” The New York Times (Mon., November 16, 2009): A10.
(Note: the online version of the article is dated November 15, 2009.)
(Note: ellipsis added.)

Intel’s Computer-on-a-Chip “Was Achieved Largely by Immigrants from Hungary, Italy, Israel, and Japan”

(p. 111) By launching the computer-on-a-chip, Intel gave America an enduring advantage in this key product in information technology–an edge no less significant because it was achieved largely by immigrants from Hungary, Italy, Israel, and Japan. Intel’s three innovations of 1971–plus the silicon gate process that made them the smallest, fastest, and best-selling devices in the industry–nearly twenty years later remain in newer versions the most powerful force in electronics.

Source:

Gilder, George. Microcosm: The Quantum Revolution in Economics and Technology. Paperback ed. New York: Touchstone, 1990.

Doctorow’s “Makers” Novel Paints Unrealistically Bleak View of Life with Creative Destruction

MakersBK.jpg

Source of book image: http://www.globalnerdy.com/wordpress/wp-content/uploads/2009/11/makers.jpg

Awhile back I mentioned a science fiction book that made use of the process of creative destruction. Here’s a discussion of another one—called Makers, it apparently adopts the unlikely premise that a world of creative destruction would have a 20% unemployment rate. (I say “unlikely” because the evidence is that in a world of creative destruction, as many new jobs are created as old ones are destroyed.)

(p. A19) Consider the world of “Makers,” the latest by best-selling writer Cory Doctorow. This novel is set in a not-too distant future, when the creative destruction of technological change has created an economy so efficient, with profit margins so thin, that traditional companies can hardly stay in business.

The inventor-heroes of “Makers” take technology to its conclusion: They figure out a way to use three-dimensional printers to produce copies of machines and most anything else at close to no cost. This sparks “New Work,” with geeky investment bankers scouring the country to fund promising artisans who use the technology to build things cheaply. The heroes also run a series of entertainment rides across the country in abandoned Wal-Marts, until Disney unleashes its lawyers on them.
Mr. Doctorow, a Canadian living in London, has a keen eye for the pressures on contemporary business. In the novel, an M.B.A. brought in to work with the inventors explains, “The system makes it hard to sell anything above the marginal cost of goods, unless you have a really innovative idea, which can’t stay innovative for long, so you need continuous invention and reinvention, too.”
. . .
In the world of “Makers,” and perhaps in our own world, “we’re approaching a kind of pure and perfect state now, with competition and invention getting easier and easier–it’s producing a kind of superabundance.”
Mr. Doctorow paints a bleak picture of the process of getting there, even if many of us take a more benign view of increasingly efficient capitalism. “Makers” features widespread unemployment, with 20% of workers relocating to look for jobs. Even with scientific advances–obesity is solved, for example–life is brutal. There are squatter neighborhoods alongside abandoned strip malls.

For the full story, see:

L. GORDON CROVITZ. “Technology Is Stranger Than Fiction; Best-selling writer Cory Doctorow on change and its discontents.” The Wall Street Journal (Mon., NOVEMBER 23, 2009): A19.

(Note: ellipsis added.)

Heretics to the Religion of Global Warming

SuperFreakonomicsBK.jpg

Source of book image: online version of the WSJ review quoted and cited below.

(p. A19) Suppose for a minute–. . . –that global warming poses an imminent threat to the survival of our species. Suppose, too, that the best solution involves a helium balloon, several miles of garden hose and a harmless stream of sulfur dioxide being pumped into the upper atmosphere, all at a cost of a single F-22 fighter jet.

. . .

The hose-in-the-sky approach to global warming is the brainchild of Intellectual Ventures, a Bellevue, Wash.-based firm founded by former Microsoft Chief Technology Officer Nathan Myhrvold. The basic idea is to engineer effects similar to those of the 1991 mega-eruption of Mt. Pinatubo in the Philippines, which spewed so much sulfuric ash into the stratosphere that it cooled the earth by about one degree Fahrenheit for a couple of years.
Could it work? Mr. Myhrvold and his associates think it might, and they’re a smart bunch. Also smart are University of Chicago economist Steven Levitt and writer Stephen Dubner, whose delightful “SuperFreakonomics”–the sequel to their runaway 2005 bestseller “Freakonomics”–gives Myhrvold and Co. pride of place in their lengthy chapter on global warming. Not surprisingly, global warming fanatics are experiencing a Pinatubo-like eruption of their own.
. . .

. . . , Messrs. Levitt and Dubner show every sign of being careful researchers, going so far as to send chapter drafts to their interviewees for comment prior to publication. Nor are they global warming “deniers,” insofar as they acknowledge that temperatures have risen by 1.3 degrees Fahrenheit over the past century.
But when it comes to the religion of global warming–the First Commandment of which is Thou Shalt Not Call It A Religion–Messrs. Levitt and Dubner are grievous sinners. They point out that belching, flatulent cows are adding more greenhouse gases to the atmosphere than all SUVs combined. They note that sea levels will probably not rise much more than 18 inches by 2100, “less than the twice-daily tidal variation in most coastal locations.” They observe that “not only is carbon plainly not poisonous, but changes in carbon-dioxide levels don’t necessarily mirror human activity.” They quote Mr. Myhrvold as saying that Mr. Gore’s doomsday scenarios “don’t have any basis in physical reality in any reasonable time frame.”
More subversively, they suggest that climatologists, like everyone else, respond to incentives in a way that shapes their conclusions. “The economic reality of research funding, rather than a disinterested and uncoordinated scientific consensus, leads the [climate] models to approximately match one another.” In other words, the herd-of-independent-minds phenomenon happens to scientists too and isn’t the sole province of painters, politicians and news anchors

.

For the full commentary, see:
BRET STEPHENS. “Freaked Out Over SuperFreakonomics; Global warming might be solved with a helium balloon and a few miles of garden hose.” The Wall Street Journal (Tues., OCTOBER 27, 2009): A19.
(Note: ellipsis added.)

Did Fairchild Fail Due to Bad Management or Disruptive Technology?

Clayton Christensen has shown how good management, following respected practices, can fail in the face of disruptive technologies. It would be interesting to investigate whether Fairchild was an example of what Christensen is talking about, or whether it just did not have good management.

(p. 89) Andrew Grove . . . had played a central role in bringing Fairchild to the threshold of a new era. But Fairchild would not enjoy the fruits of his work. Following the path of venture capital pioneer Peter Sprague were scores of other venture capitalists seeking to exploit the new opportunities he had shown them. Collectively, they accelerated the pace of entrepreneurial change–splits and spinoffs, startups and staff shifts–to a level that might be termed California Business Time (“What do you mean, I left Motorola quickly?” asked Gordon Campbell with sincere indignation. “I was there eight months!”).

The venture capitalist focused on Fairchild: that extraordinary pool of electronic talent assembled by Noyce and Moore, but left essentially unattended, undervalued, and little understood by the executives of the company back in Syosset, New York. Fairchild leaders John Carter and Sherman Fairchild commanded the microcosm: the most important technology in the history of the human race. Noyce, Moore, Hoerni, Grove, Sporck, design genius Robert Widlar, and marketeer Jerry Sanders represented possibly the most potent management and technical team ever assembled in the history of world business. But, hey, you guys, don’t forget to report back to Syosset. Don’t forget who’s boss. Don’t give out any bonuses without clearing them through the folks at Camera and Instrument. You might upset some light-meter manager in Philadelphia.
They even made Charles Sporck, the manufacturing titan, feel like “a little kid pissing in his pants.” Good work, Sherman, don’t let the big lug put on airs, don’t let him feel important. He only controls 80 percent of the company’s growth. Widlar is leaving? Great, he never fit in with the corporate culture anyway. Sporck has gone off with Peter Sprague? There are plenty more where he came from.
“It was weird,” said Grove, “they had no idea about what the company or the industry was like, nor did they seem to care. . . . Fairchild was just crumbling. If you wish, the semiconductor division management consisted of twenty significant players: eight went to National, eight went into Intel, and four of them went to Alcoholics Anonymous or something.” Actually there were more than twenty and they went into startups all over the Valley; some twenty-six new semiconductor firms sprouted up between 1967 and 1970. “It got to the point,” recalled one man quoted in Dirk Hanson’s The New Alchemists, “where people were practically driving trucks over to Fairchild and loading up with employees.”

Source:

Gilder, George. Microcosm: The Quantum Revolution in Economics and Technology. Paperback ed. New York: Touchstone, 1990.
(Note: the first ellipsis was added; the others were in the original. The italics were also in the original.)

Safe Drinking Water Matters More than Global Warming

(p. A17) Getting basic sanitation and safe drinking water to the three billion people around the world who do not have it now would cost nearly $4 billion a year. By contrast, cuts in global carbon emissions that aim to limit global temperature increases to less than two degrees Celsius over the next century would cost $40 trillion a year by 2100. These cuts will do nothing to increase the number of people with access to clean drinking water and sanitation. Cutting carbon emissions will likely increase water scarcity, because global warming is expected to increase average rainfall levels around the world.

For Mrs. Begum, the choice is simple. After global warming was explained to her, she said: “When my kids haven’t got enough to eat, I don’t think global warming will be an issue I will be thinking about.”
One of Bangladesh’s most vulnerable citizens, Mrs. Begum has lost faith in the media and politicians.
“So many people like you have come and interviewed us. I have not seen any improvement in our conditions,” she said.
It is time the developed world started listening.

For the full commentary, see:
Bjørn LOMBORG. “Global Warming as Seen From Bangladesh; Momota Begum worries about hunger, not climate change.” The Wall Street Journal (Mon., NOVEMBER 9, 2009): A17.

“Every Physicist Wants Two Things: Glory and Money”

(p. 54) . . . in 1950, Shockley published his book Electrons and Holes in Semiconductors, which stood for many years as the definitive work in the field and confirmed his credentials for the Nobel Prize that he shared with Brattain and Bardeen in 1956. The fact was that for his theory of the field effect transistor that later dominated the industry and for the junction transistor that was dominating it at the time, Shockley deserved the prize alone. He had at last made his point.

Yet Shockley was not satisfied. “Every physicist,” he said at the time, “wants two things: glory and money. I have won the glory. Now I want the money.”

Source:

Gilder, George. Microcosm: The Quantum Revolution in Economics and Technology. Paperback ed. New York: Touchstone, 1990.
(Note: ellipsis added.)